It's Time to Unplug & Play: Join the 30 Days of Play Challenge!
In a world of screen time, tight schedules, and overstimulated kids, we're calling on families everywhere to reclaim joy, imagination, and connection-one moment at a time.

We’re raising kids in a fast world.
📱 2 in 3 parents say playing with their kids feels hard or boring
⏰ There’s never enough time
🌦️ And too often, screens become the default
But it doesn’t have to be that way.
We’ve created a simple, playful way for families to reconnect through everyday moments of joy — the 30 Days of Play Challenge.
Whether you’ve got 10 minutes or a whole afternoon, we’ll send you 30 fun, simple prompts to spark curiosity, get active, explore your neighbourhood, or just laugh together.
And the best part?
🎁 You'll have a chance to win awesome prizes like LEGOLAND Discovery Centre, Amaze World, The Ginger Factory, and Harry Potter: The Forbidden Forest tickets
👉 Sign up now and get your free Play Challenge straight to your inbox
You’ll also be entered into the draw to win our Bluey’s Big Adventure giveaway!
It’s totally free, super easy, and made with busy families in mind.
We partner with incredible experience providers across Australia to make it easy to discover, book, and gift unforgettable moments — from kayaking with dolphins to messy art workshops.
Let’s make this winter less about being “stuck at home” and more about sparking curiosity — together.
Group and birthday bookings are available now for the extended season. Spots are filling fast, so register your interest today or secure your visit here:
We'll be sharing ideas, giveaways, and inspiration all month long
📸 Follow us on Instagram @sparkpopfun
🎁 And don’t forget to tag your adventures with #30DaysofPlay and #LetsMakeItPOP
Let’s go play! 🧩🎨🌳
Sign Up
*Excludes Bluey's World.
Here in Queensland this year will continue to be about captivating lands and worlds exciting and captivating children, parents and grandparents alike! These are those experiences that will create everlasting memories.
Experience the magic of the
Wizard of Oz at Movie World
It’s been 85 years since the musical fairytale movie The Wizard of Oz made its mark on the silver screens and has never looked back! Follow the Yellow Brick Road to the new Wizard of Oz precinct.
This spectacular new addition to Warner Bros. Movie World will hit those flashback buttons for parents and make little eyes light up! With 96cm and 4-year-old requirements, this one is perfect for our pre-primary and primary-aged kids who often miss out. The world-first Wizard of Oz precinct features two family-friendly coasters: The Flight of the Wicked Witch, a thrilling suspended family coaster with a 454-meter-long track and speeds up to 67 km/h, and Kansas Twister, a family boomerang racer with dual racing tracks and speeds up to 58 km/h.
Guests will get to immerse yourself in the magic of The Wizard of Oz with projection mapping, stunning sculptures, and facades as you follow The Yellow Brick Road to the Land of Oz. Designed with low height and age restrictions, these high-capacity attractions are set to provide a magical experience for all ages.
PROMOTIONS
Here in Sydney this year will continue to be about captivating lands and worlds exciting and captivating children, parents and grandparents alike! These are those experiences that will create everlasting memories.
It’s Playtime at Immersive
Gamebox
With 29 locations worldwide and over 1 million players, this new dimension of fun is taking off! Recently opened in Darling Harbour, Sydney, you’ll be among the first in Australia to experience the future of immersive social gaming. Ready for good times? Immersive Gamebox is the place for you.
In this unique social gaming experience, your body is the controller. With motion tracking, projection mapping, touch screens, and surround sound, each Gamebox is an interactive smart room designed to offer immersive experiences from popular games, such as Squid Games, Black Mirror Careers, Tetris 1991, Angry Birds, Paw Patrol, Ghostbusters and more.
Suitable for all ages and experience levels, this attraction is perfect for families looking to bond over innovative games and challenges.
Which of these new attractions are you most excited to visit with your family? Let us know in the comments!
These epic new attractions across Australia are perfect for families seeking fun and memorable experiences. From the immersive world of Bluey to the adventurous rides of Wizard of Oz, there’s something for everyone.
Ready to make memories?
Book your family’s adventure now with SPARK POP!
FIRST BOOKING